Posts Tagged ‘platform’

OpenSocial Could Learn Some Things From Facebook’s Platform

Thursday, May 29th, 2008

OpenSocial, a group effort to create a widget platform spear headed by Google, has a few glitches that I’d love to see fixed. They are largely comparison items from Facebook, who has recently announced that it will open source it’s own platform. Regardless of the motivation, there are a couple of items I’d like to see ported from Facebook to OpenSocial.

  1. Support for FBML like syntax: “Hold on a second! Standard HTML is the benefit of OpenSocial over Facebook” folks are probably thinking. While that’s true, without an effective way to capture and store user information for more than 24 hours (pesky terms of service documentation) developers are left querying for friends pictures etc over and over and over again. While this isn’t inherently a problem, if you wanted to display a 1,000 profile pictures for some unknown reason, you need to call the API a large number of times. Then generate the HTML and pass it to the client. This makes applications painfully slow. It’s great to store the numeric id (12345678) and be able to pass it back to the pre-client for parsing. The best examples are and . These really are very handy.
  2. Support for FQL like syntax: OpenSocial does a great job of providing methods for gathering most of the information you would want from the social graph, but it’s lacking in the ability to remix the data in new and interesting ways (easily). OpenSocial requires all of the heavy lifting to be done on the client (or the application backend if their API allows it). Most clients have a reasonable limit as to how big data structures can effectively be and have the application still function. Processing on the applications infrastructure negates another advantage of OpenSocial which is requiring very little in the way of hardware to operate.

There are also some learnings here for Facebook. I’d like to see a few OpenSocial conventions ported from OpenSocial to Facebook.

  1. OAuth Signature: To be fair, Facebook does provide signed requests, but it would be great if they’d use a standards based signature instead of their own homegrown version.
  2. External JavaScript Libraries: Facebook’s FBJS is powerful and provides most functionality that developers need. It’s even been open sourced so it can be used outside of the Facebook universe. However, developers who’ve been working with jQuery, ProtoType or any of the other numerous javascript libraries have to start at the beginning again. Additionally, they may be missing the functionality in the FBJS library that they need.

Both platforms still have a ways to go in terms of making developers life’s easier and users application experiences more robust. I think it’s great news that Facebook is opening their platform more. It’s really more symbolic than anything, because they still ultimately control what they do or do not implement on their platform. Bebo is the only other social network using Facebook’s model and it still requires some re-writing for developers because of syntax difference and lack of some features.

Are You on MySpace?

Monday, March 10th, 2008

MySpace Logo MySpace, often considered noisy, brash and childish, is moving their platform into the hands of their users on Thursday (3/13) and developers are scrambling to get their widgets together. This is critical because of a serious first mover advantage that exists. MySpace has a huge daily user base, larger than Facebook, and will make or break widget companies who aren’t ready.

Compete’s metrics are revealing, an audience size roughly 2x larger than Facebook’s is nothing to sneeze at. Watch out Thursday as the gloves come off. What remains to be seen, is the growth rate that is possible with MySpace. Facebook apps had huge viral success due largely in part to very few early limitations on application interactions. That has all changed and apps are finding it harder and harder to grow their userbase. Now apps are limited to organic channels and may find branching into different networks more challenging.

Presumably, MySpace has learned from some of Facebook’s early mistakes. However, existing companies already have access to large networks of users through the Facebook audience with which they can promote their new MySpace applications. Of course it remains to be seen how large the overlap of users is from one network to the next.

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